This branding agency's offices moved from Soho to this modernist 1959 building in Midtown. While the 19th floor has ample square footage (15,000sf), it was overcrowded and crammed with heavy wood paneling and private offices. We saw from the modernist ribbon windows with
The Viewing Facility includes a Focus Group Room, Viewing Room, and VIP Lounge along with a waiting area. The Viewing Room features a large one-way glass divider that is soundproofed and an AV system allows for the recording and listening of intimate Focus Group room discussions. The facilities are for client focus group research and
CREDITS: Collaboration with Corey Yurkovich. Graphics: WSDIA. Photographs by Sean Hemmerle and Floto + Warner.
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